Methods

Completing usability testing in a short amount of time is a challenge that consultancies and development teams often face. In the first part of a two-part series, Paul Nuschke describes how to cut time out of the preparation leading up to a study. Part two will discuss how to run the study and analyze the findings.

Clients don’t know a thing about their users, and designers think that if they like it, everyone will. Sound familiar? Daniel Lafreniere’s 30-minute “extreme user research” plan comes to the rescue for those of us facing this exact situation. With this practical method, you can generate loads of useful data that will have a real impact on design, thus making the website more effective and profitable.

March 20th, 2008

Cues, The Golden Retriever

How our natural responses to stimuli can inform the design process

Jamie Owen explores how we can best utilize cues in our work by understanding how memory, cognitive psychology, and multimedia research affect how information is encoded and retrieved.

February 14th, 2008

What Is Your Mental Model?

An Interview With Indi Young

Indi Young talks about the power of the mental model and how it can grow over time and help your organization avoid strategic blindspots. The story includes an excerpt of her new book, and B&A readers are elegible for a discount.

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