Just as a vacation in an unfamiliar culture can build a new sense of resolve and purpose upon the return home, this “visit” to malls and retailing can help reinvigorate you and your work and give you new ideas and sources of inspiration.
In part two, the author explores several tactical issues in structuring and presenting content on the web, again looking to traditional retail design for inspiration.
The similarities between web design and retail shops, suggest that the retail environment, which has centuries of experience behind it, might have a few lessons to teach those of us in the emerging discipline of web design. This first part of a three-part article explores the first two of nine lessons.
In our second excerpt from the newly-released second editon of “Information Architecture for the World Wide Web.” the authors look at how the MSWeb team succeeded at spreading its gospel through a huge organization like Microsoft when similar efforts at smaller companies often fail.
We’re please to bring you the first of two excerpts from upcoming second editon of “Information Architecture for the World Wide Web.” The excerpts look at MSWeb, which the authors say provides a glimpse of what most intranets will be doing in three to five years.
“Customer Experience” is all about how your prospective and current customers perceive your company, based on the effort they had to expend accomplishing the above tasks. If the word “brand” pops into your head, you may go to the head of the class.
This follow-up to Chiara Fox’s case study on bottom-up efforts to unify PeopleSoft’s various sites looks at how to create a system that not only reflects content patterns, but also supports user needs and delivers on important business objectives.
With all the bickering over the “right” tools, we lose sight in these discussions of the fact that we already have the perfect tool: our brains. The knowledge, expertise and skills to solve problems are right between our ears.
Don’t be another project manager who thinks end users have no place in the development cycle. Get the right information from the right people and make sure your team has everything they need to do their jobs properly. When your application is loved by all and you’re responsible for its success, your entire team will thank you for it.