Workplace and Career

January 16th, 2006

Lou Rosenfeld Eats his own Dog Food

Book Publishing as a Design Challenge

What does the publishing industry have in common with your 10 am design review with the client? More than you might think. Louis Rosenfeld reveals that the process of becoming a publisher is much like a product development process.

In April 2004, Boxes and Arrows sent a set of questions to Steve Krug for an interview to be published in the June edition. What we didn’t know at the time was that Steve is a notoriously slow and methodical writer. Eleven months later, to our great delight, this interview turned up. Thanks Steve!

It isn’t often that one has the opportunity to create a course about user experience, let alone an entire sequence of user experience courses. Jason Withrow’s opportunity forced him to examine his perceptions of the user experience industry.

How does a user interface designer know that a given design will work? How does anybody develop enough confidence in a design to move it toward the real world? The methods designers use to evaluate user interfaces require training and experience. But the people who need to hire designers are unlikely to have those skills. How do the people who are paying the bills know they are getting good answers?

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