Comments on: Straight from the Horse’s Mouth with Livia Labate and Austin Govella http://boxesandarrows.com/straight-from-the-horses-mouth-with-livia-labate-and-austin-govella/ Boxes and Arrows is devoted to the practice, innovation, and discussion of design; including graphic design, interaction design, information architecture and the design of business. Mon, 20 May 2013 13:09:05 +0000 hourly 1 By: michaelbeavers http://boxesandarrows.com/straight-from-the-horses-mouth-with-livia-labate-and-austin-govella/#comment-6927 michaelbeavers Wed, 30 Nov -0001 00:00:00 +0000 http://boxesandarrows.com/straight-from-the-horses-mouth-with-livia-labate-and-austin-govella/#comment-6927 Nice and tidy interview, Christina. Excellent information for putting IAs in businesspeoples’ shoes–and clothes.

]]> By: matthewjdoty http://boxesandarrows.com/straight-from-the-horses-mouth-with-livia-labate-and-austin-govella/#comment-6928 matthewjdoty Wed, 30 Nov -0001 00:00:00 +0000 http://boxesandarrows.com/straight-from-the-horses-mouth-with-livia-labate-and-austin-govella/#comment-6928 Great interview! Very practical and informative… and brief. Great “ROI” for the 18 minutes it takes to listen to it.

]]> By: adampolansky http://boxesandarrows.com/straight-from-the-horses-mouth-with-livia-labate-and-austin-govella/#comment-6929 adampolansky Wed, 30 Nov -0001 00:00:00 +0000 http://boxesandarrows.com/straight-from-the-horses-mouth-with-livia-labate-and-austin-govella/#comment-6929 Well done. It’s a difficult reality that the needs of the business don’t always run true with what would empirically inform UX efforts.

It’s the ability to manage those relationships – the compromises and the understanding of others goals, that moves projects into production. Yes, you might have to hold your nose as you identify ad space in your wireframe but you pick your battles. The consessions you make on one item result in the latitude to take a risk elsewhere.

Hopefully, over time, you can influence business owners to see and belive that usable products DO generate more revenue and DO save costs!

]]> By: henrikarndt http://boxesandarrows.com/straight-from-the-horses-mouth-with-livia-labate-and-austin-govella/#comment-6930 henrikarndt Wed, 30 Nov -0001 00:00:00 +0000 http://boxesandarrows.com/straight-from-the-horses-mouth-with-livia-labate-and-austin-govella/#comment-6930 What information architects demand of a good website they should do themselves: Structuring and presenting information in the language and style of their target group (the client) and not insist on their own language and structure. If business people can understand what they get for their money, they pay for information architecture.

Great interview.

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