Author: Catalyst Group

Catalyst Group (http://www.catalystnyc.com) is a team of highly experienced researchers, strategists, and designers that is simply fascinated by how people interact with websites and software (and, really, anything else!). Since 1998, we have worked with major Global Brands (as well as startups, non-profits, and many others) to help them deliver engaging, effective user experiences to their audiences and customers.