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Category: Foundational Thinking

Boxes and Arrows has been serving the user experience and information architecture community since 2001. Along the way, some pretty big ideas have been developed here by people who are now leaders in the industry. We hope you’ll find inspiration in these posts.

February 24, 2022 Foundational Thinking / Social UX / UX Design

Designing Respectful Tech: What is your relationship with technology?

Posted by Noreen Whysel

You’ve been there before. You thought you could trust someone with a secret. You thought it would be safe, but found out later that they blabbed to everyone. Or, maybe they didn’t share it, but the way they used it

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November 2, 2021 Content Strategy / Foundational Thinking / Information Architecture

Introduction to Ontology Concepts and Modeling

Posted by Bob Kasenchak Ahren E. Lehnert

What is ontology? An ontology is a formal system for modeling concepts and their relationships. Unlike relational database systems, which are essentially interconnected tables, ontologies put a premium on the relationships between concepts by storing the information in a graph

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March 21, 2021 Discovery, Research, and Testing / Foundational Thinking / User Centered

Focus on Usage Maturity: Part III

Posted by Alesha Arp

Using a Usage Maturity Matrix to Make Design and Strategy Decisions Early Foundations You may recall from earlier installments in this series, that usage maturity is a measure of users’ comfort and familiarity with, and degree of use of, a

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December 7, 2020 Case Studies / Discovery, Research, and Testing / Foundational Thinking / Mobile UX

A Digital Response to the Pandemic

Posted by Damian Cranney

In March 2020, the pandemic stretched across Europe to the UK and Ireland. As the governments of Northern Ireland and the Irish Republic began reporting cases of a deadly new coronavirus strain, both health services began to organize expert teams

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Abacus Closeup
October 12, 2020 Deliverables / Findability / Foundational Thinking / Process and Methods / Prototyping

Stop Counting Clicks

Posted by Robert Goesch

Every user interaction is a decision. Every decision can lead to an exit. So the more options we offer, the more exit opportunities we create, which will reduce the probability of conversion. Right? Well… In fact, the number of interactions

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