people viewing a complex systems diagram on walls

Activating Change: A Designer’s Guide to Systems Thinking

This past year we became acutely aware of how interconnected we all are. The toilet paper shortage gave the world a glimpse at supply chains, and the pandemic as a whole was a crash course in how our healthcare system can handle crises. It can be difficult to envision how we can make a difference even if we know the systems we live in don’t function well for everyone. But what does this have to do with design? Designers make

Continue reading
a woman and man on a video conference

Running Design Sprint Kickoffs Remotely

As the workforce decentralizes through the increased availability of remote employment options, teams have to learn to compensate for the lack of in-person collaboration to tackle the daily work challenges. Currently, I am the Senior UX Designer for my division and am based in the United States along with our Program Managers, Leadership and Stakeholders, reporting to my Product team based in Europe, and handing over designs to the Development, based in India. However, just because the team is not

Continue reading
man talking in a meeting

Flawed Products Harm – A Framework to Respond

Technology products are embedded in every aspect of daily life from homes, cars, phones, schools, workplaces. They’re in entertainment, healthcare, safety, and beyond.  While technology is often billed as making things easier, faster, cheaper, and fairer, it can cause harm at scale.  People face frustration, harassment, financial loss, physical harm, and more.  What are “Flawed products?” Flawed products are products, services, and technologies developed without considering, including, and understanding the needs of underserved consumers expected to buy and use them.

Continue reading
Chat Bubble made from Paper

Customer Experience during a Pandemic

Global pandemics are a challenge for everyone. Customers look to institutions and businesses they already trust for answers. Meanwhile, companies must scramble to figure out the best way to maintain excellent Customer Experience (CX) during unprecedented times. No matter what the economy does, you can take some proactive steps to ensure your customers remain loyal to your brand. Creating an excellent CX takes dedication and focus, especially during a global pandemic.

Continue reading
Woman pointing to phone explaining something.

Usability Testing Guide

Usability testing is a core component of User Centered Design and can be used at any stage in the process. It provides valuable insight into the mind of the user, giving us a better understanding of users’ mental models, and it helps to highlight issues that might negatively impact the experience, while also pointing to solutions. If you are new to Usability Testing and want to learn more or just interested in how someone else approaches it, this article gives

Continue reading