Rachel Lovinger

Rachel Lovinger is a Content Strategy Lead for Razorfish. Before that she worked in online publishing for almost seven years. She’s interested in relevance, findability, signification, and inherently funny words. Rachel was doing Content Strategy long before she realized it was an actual field.

Stories by Rachel Lovinger

As interactions proliferate, so does the content that supports them. Why should software professionals take a step back and examine their content from a philosophical perch? Rachel Lovinger takes a look at content strategy and the benefits of its perspectives.