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Designing for Harmony

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In 1982, Scott Cook was watching his wife sit at the kitchen table struggling to balance the family checkbook. Personal computers were just becoming popular and he had seen them transform work at Procter and Gamble; yet here was his wife fighting to do something challenging for humans but trivial for computers. In a flash of insight, he realized that software could replace pencil-and-paper accounting for everyone. This aha moment set him on a path of user-focused innovation. Cook met

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