Aaron T. Travis

Aaron Travis is CEO of PolySuite.com: Web Tools Reinvented (a new take on the Search Engine, Browser and Bookmark.) He has been working to develop user experiences for over 12 years in industries like education, video games, healthcare, publishing and finance. He is also User Experience Design Lead for Citi Private Bank, and former Adjunct Professor for the Graduate School of Interactive Communications at Quinnipiac University, teaching User Centered Design. Previously, as User Experience Lead at Condé Nast Digital, Aaron architected for numerous high-profile magazines such as Glamour, Vanity Fair and The New Yorker. He brings together insights from a wide variety quantitative research (surveys, analytics, etc.) and qualitative studies (interviews, eye-tracking, and usability). Aaron received an MBA in Computer Information Systems, with highest honors, from Baruch College in New York. At the University of Michigan, Travis earned a Bachelor of Fine Arts degree, cum laude, with a concentration in digital design and animation. He is also a Human Factors International Certified Usability Analyst (CUA). Email: Aaron.Travis (at) PolySuite.com. Twitter: @attravis

Stories by Aaron T. Travis

December 5th, 2009

Sketchy Wireframes

When you can't (or shouldn't) draw a straight line

Aaron Travis explores the importance of using sketchy wireframes early in the project
cycle. He then discusses the conversion of computer-based sketches into traditional wireframes and includes an analysis of “sketchy” capabilities of popular software tools.”