Something that I feel is overlooked by a lot of product designers is the second-hand experience of their product. That is to say, above and beyond the target user, who is affected by the product—and most importantly—what is their experience? If the UX team has satisfied all the needs and desires of the target user, minimized their pain-points, and maximized their ability to enjoy the most common process flows, that is truly awesome—but how does the experience they design affect
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The War on Information
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The world as we know it today is rich in information. At whim, we can usually find (without much delay) an information source that answers a question, suggests nearby restaurants, tells us how to travel, or provides us with data for the paper we are writing. The internet, as well as the technological innovations that allow us to easily and enjoyably access it, has given rise to a new era where knowledge is plentiful and interpretation is vital. This luxury
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