This is an excerpt from from Kim Goodwin’s excellent Designing for the Digital Age. It is quite long, so we’ve broken it into several sections. Many thanks to Ms. Goodwin and Wiley for allowing us to share this with our readers. Understanding the Business The General Stakeholder Interview The Marketing Stakeholder Interview The Engineering Stakeholder Interview The Sales Stakeholder Interview Interviewing Executives and SME Stakeholders A Stakeholder Interview Checklist Project Management for Stakeholder Interviews Sales stakeholders Sometimes sales and marketing are lumped
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Simplify your work and your life by learning the tools and techniques that authors have used to conquered gnarly problem spaces. From avoiding burnout to doing scrappy research on a shoestring budget, you’ll benefit from their experience, avoid making the mistakes they made, and go on to make all new mistakes of your own. (Then contribute your learnings back to us!)
Interviewing Executives and SME Stakeholders
This is an excerpt from from Kim Goodwin’s excellent Designing for the Digital Age. It is quite long, so we’ve broken it into several sections. Many thanks to Ms. Goodwin and Wiley for allowing us to share this with our readers. Understanding the Business The General Stakeholder Interview The Marketing Stakeholder Interview The Engineering Stakeholder Interview The Sales Stakeholder Interview Interviewing Executives and SME Stakeholders A Stakeholder Interview Checklist Project Management for Stakeholder Interviews Senior executives Ideally, there is at least one
Continue readingA Stakeholder Interview Checklist
This is an excerpt from from Kim Goodwin’s excellent Designing for the Digital Age. It is quite long, so we’ve broken it into several sections. Many thanks to Ms. Goodwin and Wiley for allowing us to share this with our readers. Understanding the Business The General Stakeholder Interview The Marketing Stakeholder Interview The Engineering Stakeholder Interview The Sales Stakeholder Interview Interviewing Executives and SME Stakeholders A Stakeholder Interview Checklist Project Management for Stakeholder Interviews A Cheat Sheet For Interviewing Stakeholders If you
Continue readingProject Management for Stakeholder Interviews
This is an excerpt from from Kim Goodwin’s excellent Designing for the Digital Age. It is quite long, so we’ve broken it into several sections. Many thanks to Ms. Goodwin and Wiley for allowing us to share this with our readers. Understanding the Business The General Stakeholder Interview The Marketing Stakeholder Interview The Engineering Stakeholder Interview The Sales Stakeholder Interview Interviewing Executives and SME Stakeholders A Stakeholder Interview Checklist Project Management for Stakeholder Interviews With good planning, most of your stakeholder interviews
Continue readingUnderstanding the Business
Boxes and Arrows is delighted to share this excerpt from Kim Goodwin’s excellent Designing for the Digital Age. When I recently taught a class on user experience design, I found few good resources on gathering business requirements. I was so happy when I cracked open Kim’s book and found exactly what my students needed. And thanks to her generosity, and Wiley’s, we are able to reprint the chapter in its entirety. ~Christina Wodtke, January 2013 Understanding the Business The General
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