By doing the demanding intellectual work first and then forcing the tools to succumb to need to produce seemingly speedy deliverables, you can get around the difficulty of choosing between “Good, Fast and Cheap.” Here’s one approach using Excel and Visio.
Continue readingCategory: Process and Methods
Simplify your work and your life by learning the tools and techniques that authors have used to conquered gnarly problem spaces. From avoiding burnout to doing scrappy research on a shoestring budget, you’ll benefit from their experience, avoid making the mistakes they made, and go on to make all new mistakes of your own. (Then contribute your learnings back to us!)
SchwabLearning.org: A Case Study
One nonprofit + two web agencies + nine months = SchwabLearning.org. Yes, that was the formula to launch our Web site, and I am one of the sole survivors to tell you about it. In 1999, after eleven years of serving San Francisco Bay Area parents and educators through direct services and outreach, we realized that we could effect greater change if we expanded our web presence. This is the story of our redesign process.
Continue readingThe Story Behind Usability.gov
The seeds for Usability.gov were sown in early 1999 when the popular CancerNet web site came up for a redesign. As usual, we began by seeking input for the new design from technical professionals: web designers, content writers, engineers. Our “kitchen cabinet” also included users. But the opinions from this broad group of professionals and laymen were as diverse as their backgrounds. Whose ideas were right?
Continue readingTaking the “You” Out of User: My Experience Using Personas
Meg Hourihan, co-founder of Pyra – the company behind Blogger, shares her team’s experience in the discovery of Alan Cooper and the use of personas. Through their practical application, she tells the tale of how a product cycle was turned on its ear as the team discovered they weren’t anything like their users.
Continue readingBringing Your Personas to Life in Real Life
The way you communicate the personas and present your deliverables is key to ensuring consistency of vision. Without that consistency, you’ll spend far too much time arguing with your colleagues about who your users are rather than how to meet their needs.
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