So far in this series I’ve discussed how to prepare your team or organization for successful expansion, how to plant the right elements into the mix, and then how to ensure sustainable growth by “watering.” Adding fertilizer comes next. Think
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Evolving a Creative Workplace: Step 3
In my last two installments, I shared how Greg, Tim, and I prepared Intuitive Company for success by creating an open work environment and then “planting” the right people into our culture. Watering is next—and it’s critical. After a team
Continue readingHow to Breathe Life Into Personas
Personas are essential when you are working on a project and don’t know the target audience very well. For instance, not every designer has experience in fashion or banking. Creating a model of your target audience may help you and
Continue readingSoldiers & Hessians, Ronin & Ninja
When UX’ers talk, they tend to talk about process, but the ability to deliver an innovative user experience starts before kickoff and lasts after the launch. Repeatable success in UX depends on the right culture. This is particularly important in
Continue readingEvolving a Creative Workplace: Step 2
In my last installment, I shared how Greg, Tim, and I prepared Intuitive Company for success by focusing on creating an open work environment in every sense of the term. Planting, or placing the right elements into the mix, was
Continue reading