Guidelines. We seem to have a love-hate relationship with them. At the same time we construct them, we worry they’ll come back to haunt us. How did guidelines get such a bad reputation?
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Simplify your work and your life by learning the tools and techniques that authors have used to conquered gnarly problem spaces. From avoiding burnout to doing scrappy research on a shoestring budget, you’ll benefit from their experience, avoid making the mistakes they made, and go on to make all new mistakes of your own. (Then contribute your learnings back to us!)
Card Sorting: A Definitive Guide
Card sorting is a simple user-centered technique for obtaining insight into the structure of a site. But is it really so simple? This definitive guide to card sorting includes detailed instructions on how to execute and analyze a sort, plus helpful hints to improve your sorts. It is the first in a series of articles about card sorting.
Continue readingValue-Driven Intranet Design
Within most corporations, taking ownership of an intranet is an unglamorous, exhausting, and thankless job for a new intranet manager. But if approached with the same rigor, discipline, and focus as any other business initiative, the task can quickly become much simpler.
Continue readingManaging the Complexity of Content Management
Content management systems suck. Or so you would think from the strife heard from analysts and practitioners alike. And yet, many websites regularly publish vast amounts of information with superior control and ease compared to manually editing pages.
Continue readingPersonalization is not Technology: Using Web Personalization to Promote your Business Goal
Personalization, properly implemented, brings focus to your message and delivers an experience that is visitor-oriented, quick to inform, and relevant. Personalization, poorly implemented, complicates the user experience and orphans content. This article describes what separates the freshness from the noise.
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