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March 18, 2002 Foundational Thinking / Workplace and Career

What’s in a Name? Or, What Exactly Do We Call Ourselves?

Posted by Marla Olsen

Defining the audience for Boxes and Arrows sparked the same kind of heated discussion as the community-at-large about what exactly do we call ourselves? Here’s two views, we’re sure there are more…

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March 18, 2002 Intranets and Internal Tool Design / Reviews

Intranet Design Annual: The Ten Best Intranets of 2001

Posted by Jeff Lash

The Nielsen Normal Group report “Intranet Design Annual: The Ten Best Intranets of 2001” is a worthwhile look into successful intranets that would otherwise not be available to the general public. It is a valuable guide for anyone (not just specialists) involved in intranet design and development.

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March 12, 2002 Deliverables / Personas / User Centered

Bringing Your Personas to Life in Real Life

Posted by Elan Freydenson

The way you communicate the personas and present your deliverables is key to ensuring consistency of vision. Without that consistency, you’ll spend far too much time arguing with your colleagues about who your users are rather than how to meet their needs.

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March 11, 2002 Foundational Thinking / Workplace and Career

The Making of a Discipline: The Making of a Title

Posted by Nathan Shedroff

Many people who work within the design field have had a hard time assimilating the full scope of Experience Design—and a harder time accepting their niches within it. The reasons for this resistance uncover much about the state of design as well as the state of identity.

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March 11, 2002 Business Design / Professionalism / Workplace and Career

CEOs Are From Mars…

Posted by Alma Derricks

With a creative background and an M.B.A., I’ve been a professional half-breed over the past 20 years. What I’ve learned is that the antagonism, hostility and resentment often felt on both sides of the equation is the outgrowth of a basic failure to understand what makes the other side tick.

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