Completing usability testing in a short amount of time is a challenge that consultancies and development teams often face. In the first part of a two-part series, Paul Nuschke describes how to cut time out of the preparation leading up to a study. Part two will discuss how to run the study and analyze the findings.
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Quick and Easy Flash Prototypes
Alexa Andrzejewski shares her quick yet powerful way for translating static screen designs (from wireframes to visual comps) into interactive prototypes using Flash. Only fairly basic ActionScript knowledge required.
Continue readingExtreme User Research
Clients don’t know a thing about their users, and designers think that if they like it, everyone will. Sound familiar? Daniel Lafreniere’s 30-minute “extreme user research” plan comes to the rescue for those of us facing this exact situation. With this practical method, you can generate loads of useful data that will have a real impact on design, thus making the website more effective and profitable.
Continue readingWhat Is Your Mental Model?
Indi Young talks about the power of the mental model and how it can grow over time and help your organization avoid strategic blindspots. The story includes an excerpt of her new book, and B&A readers are elegible for a discount.
Continue readingIn Appreciation of Measures That Tell Stories
Click streams have made room for bounce rates, search analytics, and much more. Inspire stakeholders to act by telling stories with key metrics and better supporting the narrative with data.
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