Click streams have made room for bounce rates, search analytics, and much more. Inspire stakeholders to act by telling stories with key metrics and better supporting the narrative with data.
Continue readingIn the quest to gather more data on user behavior, some researchers and designers look to server log files for usability analysis. While the logs do provide a great deal of information, Karl Groves demonstrates why they are are inappropriate for gathering usability data.
Continue readingCreating clickable PDF prototypes for new designs is a valuable tool that is often overlooked and underutilized. Kyle Pero Soucy demonstrates how we can replicate most interactive design elements without investing a lot of time and effort.
Continue readingMany designers use MS PowerPoint to conceptualize wireframes and get buy-in on project direction. Maureen Kelly shows us how to bring those same artifacts to life as an interactive prototype that allows you to validate the design at many levels.
Continue readingDesign games offer an alternative to traditional methods for brainstorming, collecting requirements, building team communication, modeling, and prototyping. Jess McMullin shows us how game principles and examples can complement existing methods.
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