How introverted designers and design leaders can operate successfully in a world where the extrovert ideal is desired. Introduction In Susan Cain’s 2012 Ted Talk, “The Power of Introverts,” she said that we live in a world where the extrovert
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The Lessons Learned Running User Research Interviews
In the world of user research, no idea is a bad idea. If you have an idea for a great piece of research, act on it. In fact, your first epiphany is the seed from which all great things will
Continue readingHow to Improve the User Journey on Your Website
From the moment a user lands on your website until they either leave or convert into a customer, a series of steps lead them from one point to another. Buyer personas represent your typical customer and help address pain points
Continue readingNo! We’re Not All Just the Same
In May and November of 2018, I traveled to Norway to do user research. I don’t have any depth of experience with Norwegian culture. What follows is my outsider’s view and interpretation. I doubt it’s the whole story. I tried
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So you want to be a UX manager?
I remember a graduate student once asking me if she should continue on to a PhD program after completing her master’s degree. I asked her what she thought the benefits were to getting a PhD; she responded that having a
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