What happens in the end-to-end experience? Can the intended audience find what they’re looking for? What is the actual problem being solved? Are you designing the right product for the customer need? Information architecture, accessibility, findability, taxonomy, interaction design, research, usability, case studies, interviews, surveys, and more.
The frequently-raised objection when it comes to quality research, UX research included, is that the conclusions are drawn based on the participants’ declarations. However, there exist some methods which allow one to grasp the real behaviors of participants, and they
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This is the third in a series that has become real-life examples of taxonomies found in my kitchen. Part 3 of “Taxonomy of Spices and Pantries” looks at where and how facets can be used as multiple categories for content.
Continue readingThe majority of our work at Google has involved conducting user research with small business owners: the small guys that are typically defined by governmental organizations as having 100 or fewer employees, and that make up the majority of businesses
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Planning a taxonomy covers the same questions as planning any UX project. Understanding the users and their tasks and needs is a foundation for all things UX. This article will go through the questions you should consider when planning a kitchen, er, um…, a taxonomy project.
Continue readingOne of the riskiest assumptions for any new product or feature is that customers actually want it. Although product leaders can propose numerous ‘lean’ methodologies to experiment inexpensively with new concepts before fully engineering them, anything short of launching a
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