What happens in the end-to-end experience? Can the intended audience find what they’re looking for? What is the actual problem being solved? Are you designing the right product for the customer need? Information architecture, accessibility, findability, taxonomy, interaction design, research, usability, case studies, interviews, surveys, and more.
More companies are doing user research than ever before, but what is becoming of all the information? Steve Mulder talks about strategies for getting research into shape so real people can actually use it. The key: user personas.
Continue readingAchieving simplicity is not that simple when you are dealing with complex modern device design. Rob Tannen mused on lazy shortcuts, artificial constraints and Maeda’s crusade on the complex.
Continue readingThe topic of test subject compensation generates a lot of conversation.. how do you motivate test participants?
Continue readingPeople disagree on what happens when IAs grow up, but Tom Reamy knows. He offers a foundation for information architecture as it advances, grappling with problems across the enterprise.
Continue readingHow can the simple act of watching people make better products? Paco Underhill, the foremost expert in behavior market research, talks about the pyramid of knowledge, worshipping at the altar of the CEO, and the need to supersize or specialize.
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